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PeiYing is a creative leader based in Toronto making waves in contemporary culture for new & beloved brands.
Over 12 years of industry experience in both agency and in-house settings. I specialize in creative strategy, XM design, integrated 360 campaigns, brand identity, and leading creative teams.
My career highlights so far:
When offline, I am usually found challenging myself on a spin bike, capturing the world around me in watercolour paint, or trying an adventurous recipe in the kitchen.
My career highlights so far:
- Art directed the pitch that brought the 2026 FIFA World Cup to the city of Toronto.
- Rebranded the Toronto Raptors and the team’s suite of jerseys that will live for the next decade (launching 2027/28 season).
- Dreamt up the beloved TFC Energy kit that won Clio Sports Gold in 2023.
- Having Justin Bieber repost your work—thrice!
When offline, I am usually found challenging myself on a spin bike, capturing the world around me in watercolour paint, or trying an adventurous recipe in the kitchen.
SELECT CLIENTS
BMW
Chipotle
Toronto Raptors
Toronto Maple Leafs
City of Toronto
Allstate Insurance
WalMart
BMO
Blue Nile
LiveNation
Santander
Hain Celestial
BMW
Chipotle
Toronto Raptors
Toronto Maple Leafs
City of Toronto
Allstate Insurance
WalMart
BMO
Blue Nile
LiveNation
Santander
Hain Celestial
EDUCATION
OCAD University
Advertising Design
B. Design (with Distinction).
OCAD University
Advertising Design
B. Design (with Distinction).
Want to work together? Send me an email here.