Toronto Raptors Jersey Reveal
Retail Campaign
Art Direction/Visual Identity Exploration, Frame-by-frame Animation, Typography, Manifesto Film Storytelling and E-Commerce Microsite Design
We The North—The Proud, The True, The Defiant, The Creator, The Original—5 jerseys to represent a diverse and loyal fanbase. The use of our creative spanned from multichannel retail campaigns to in-game graphics for the team.
